Course Overview

Davina is a confessed social media addict and is thrilled to share her extensive knowledge and secrets with this essential course. When it comes to social media marketing, it can be hard to know where to start and whether you are a complete novice, or want to brush up your skills, this course will arm you with the skills you need to take your social media marketing to the next level. Content is king and is the mainstay of any digital marketing campaign. Davina takes you through the basics of each of the big four platforms - Facebook, Instagram, LinkedIn, and Twitter AND shares how she has grown The Mummy MOT Instagram account from 8,000 to 13,500 in a matter of months. Don’t let the constant updates and jargon put you off beginning your social media marketing journey. You are what makes you unique, it is simply a matter of harnessing the power within you and communicating it to your target audience. Davina looks forward to welcoming you on this educational, easy to digest and fun course!
Watch Intro Video


Course Curriculum

Course Tutor

Digital Media Manager

Davina Gordon

Davina Gordon is the Digital Marketing Manager for The Mummy MOT. She lives with her husband and two-year-old son in Belfast, Northern Ireland. Davina is a professional journalist and has worked as a feature writer, page editor, sub-editor and editor. She made the move into marketing after having her son and experiencing a Mummy MOT for herself. She has since joined The Mummy MOT in its mission to educate and empower women after birth. Davina is also a course tutor and mentors women’s health professionals on how best to leverage the power of social media for their business. Davina is a passionate advocate for women’s health and is thrilled to be able to help women as part of her role.

Course Feedback

‘A huge thank you for doing this course. The modules and Q&As have genuinely been great and I always love your energy.’

Tara Scott


‘Thanks again for the social media course - I really enjoyed it! I’m looking forward to putting a lot more of it in practice once I get my new website and social media profiles set up and launched!’

Nicola Hopkins


‘I think I will treat myself to a 1:1 to top up what I have learned from the course which so far has been great.’

Kate Walsh


‘I highly recommend this course!’

Suzanne Carney


‘A great module on Influencer Marketing and it has really opened my eyes to how beneficial these people can be for your business. It was an interactive and easy session to attend online from the comfort of your home.’

Alexandra Antoniou